Designing the end of the world.
Penguin Book Club
Graphic Design, Illustration
The Project
Penguin book club approached us to design an illustration in response to R.C.Sherriff's Scifi classic 'The Hopkin's Manuscript' for use in promoting the bookclub's reading of the novel on their social media accounts.
Our Design
We designed a cover image for the novel inspired by the Penguin designs of the 1960s, especially John Griffiths work. We wanted the visual to immediately convey the key tension and destructive force of the moon within the novel whilst keeping the design minimal and graphic. Whilst the designs were for social media, we also kept in mind how this could look on a poster or a billboard as we wanted the impact to work across a variety of presentations, sizes and mediums.
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The Result
Another one: