Living unlimited.
CLIENT
Unlimited You
OUR ROLE
Logo design, branding
CLIENT
Unlimited You
OUR ROLE
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Making fitness accessible.
Unlimited you are a Birmingham based life style brand focusing on empowering people with disabilities. They wanted a brand and logo that presented their values of inclusivity, positivity and personal power.
Designing the logo.
We wanted to design a logo for unlimited you that incorporated as many different body types as possible. As well as these inclusive silhouettes we wanted to incorporate a range of different sporting objects and poses. For the text mark we chose a type face that is both solid, suggesting physical and mental strength, and playful.
Building the brand.
To complement the logo we did some work with Unlimited You to develop a brand style and palette that complement the new logo and mark.
“We absolutely love the logo Steve designed! It fits the brand perfectly!"
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